Let me re-introduce myself 👋

And give you a quick update

Hi!

The Ticket to Biotech (T2B) community has grown beyond what I thought possible in the last 12+ months, and I realized some of you might not have heard from me personally.

So, hello! I’m Lynnea. 

This is me hiking in the North Cascades last summer. After I came back from this trip, I went all in on T2B!

And, just like you, I’m a biopharma communicator (I have been my whole working life).

I’ve had many roles across the life sciences (both at very big and very small organizations), state government, and marketing and comms agencies. 

But, as I progressed in my career, I craved more interaction with people doing the same job as me in other companies. So, I invested in myself by building my network and joining a couple of national professional groups.

However, despite those valuable experiences, I still felt something was missing. 

I wasn’t quite getting the practical insights and professional (and personal) development I was looking for.

I was also hearing from fellow highly-skilled communicators who were grappling with the lack of understanding and recognition of the importance of their roles within their organizations.

It was becoming clear that other comms practitioners in our industry were facing the same challenges that I was: 

  • Operating in a highly regulated environment

  • Not having a uniform way to share knowledge and boost our skills

  • Minimal opportunities to engage with those in similar roles

  • Being able to demonstrate how critical our expertise is

  • Not having a standard career path; there are multiple entry points – and that’s OK!

  • Wearing many hats; from more traditional PR, to employee engagement, patient advocacy, public affairs, investor relations, and more

And so T2B – the only official hub for communicators in our industry – was born.

We officially launched in October 2023, and the community has grown to over 700 folks globally in a little over a year.

One thing that has really amazed me from the start is the experience of our members – more than two-thirds have over a decade’s worth of comms practice under their belt.

Together, with your feedback and guidance from our stellar advisory board, we’re coming up with more fantastic ideas on how T2B can help all biopharma communicators advocate for themselves and advance the profession as a whole.

Over the next couple of months, you’ll be hearing from us slightly more often than you’re used to: We’ve got some big changes coming up to keep you in the loop about.

The most significant development I want to remind you about is that T2B Pro will go live in January 2025

I’m keeping the full details under wraps for now, but based on feedback from our community, with an annual paid membership, you can expect even more:

  • Peer-coaching groups

  • In-person networking meetups 

  • Member-led events and resources

  • Targeted webinars

  • Regular opportunities to learn from and meet comms professionals who understand our challenges

Drop me a reply to let me know what you’re most looking forward to! Have a good weekend!

Lynnea

PS - Don’t miss out on your chance to get 15% off your T2B Pro Membership. 

The first 50 people to put down a nonrefundable $50 deposit will receive a 15% discount on their first year of T2B Pro dues (saving you $150, meaning you pay $1,000 $850). 

This offer is available until the end of November or until all spots are filled, whichever comes first. T2B community membership eligibility requirements apply.

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